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SALES FUNNELING. KNOWING YOUR PRICING STRATEGY
The aim of every business is to get their products and services to the customer in exchange of monetary values.…
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VALUE CHAIN VS SUPPLY CHAIN. WEIGHING THE DIFFERENCES
Value Chain & Supply Chain are two basic concepts of the business sector as they encompass every activity and process…
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ELEMENTS OF MARKETING MIX. THE 8P’s, EXTENDED
The success of every business goes beyond having the best ideas and quality, of services and products. Because your business…
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THE EMPLOYABILITY OF A JOB SEEKER. TRANSFERABLE SKILLS
Transferrable skill is a two-word phrase often heard by most job seekers, but not many of us know the meaning. They…
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ENTREPRENEURSHIP 101: Entrepreneurial Skills
An entrepreneur is a person who identifies opportunities, assembles the resources required to pursue the opportunity, creates a business around…
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Becoming A Successful Start-Up; Mistakes Of Small Businesses
Starting a business can be quite demanding, but it’s even more difficult maintaining a business. It’s quite easy to hit…
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COMPETITIVE ANALYSIS. RUNNING A SUCCESSFUL BUSINESS
Every business needs competition to succeed, and for continued existence. Ironic right? In the face of competition, it keeps businesses…
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SMEs. Elevator Speech
For small businesses, funding can be a great limiting factor for the growth of your business. Let’s say you…
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Forecast The Best Tool to Compete. Sales Forecast Projections and Resource Needs
When it comes to business one of the key principles for a successful one is sales forecasting. This key…
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Key People in The Business Industry
From oil and gas, to food production and construction, Nigeria is blessed with individuals, who are aggressively involved in…
